Annual Leadership Conference

September 15-16, 2025
Hilton Garden Inn* | Sioux Falls

*The cut-off date for the room block is August 15, 2025. Please call 605.444.4704 or book online (use code SDBA25 under 'Special Rates') to make your room reservation.

Tentative Agenda

Monday, September 15^th

11:45 AM – 12:25 AM    Lunch

Everyone

12:30 – 2:00 PM             Keynote Speaker, Bryan Dodge, Dodge Development Inc

An experienced speaker, bestselling author, and business strategist with over three decades of global influence. He leverages professional insight, personal depth, and spiritual wisdom to ignite lasting transformation in individuals and teams worldwide.

Leadership Track

2:15 – 3:00 PM                FCC Update and Compliance with South Dakota's New Political Advertising Rules (SB164), Jeff Gee, WILKINSON ) BARKER ) KNAUER ) LLP

2:45 – 3:30 PM               South Dakota Political Landscape: Property Taxes & Tax Exemptions, What Does it Mean for Broadcasters?, Steve Willard, SDBA President

3:30 – 4:10 PM                Washington DC Update, Jack Smedile, NAB

A longtime friend of South Dakota, Jack is the Senior Vice President of Government Relations at NAB.

Sales Track

2:15 – 4:10 PM                How to Be THE TOP SELLER in Your Market!, Gary Moore, Local Broadcast Sales

Broadcast selling has never been a more valuable asset for you and your career. This dynamic session is designed for sales professionals in the broadcasting industry who aspire to elevate their performance and outshine their competitors. This engaging session is packed with actionable insights and strategies that are essential for succeeding in the world of broadcast sales. We will uncover the "10 Musts" every South Dakota broadcaster seller needs to know to thrive in today’s rapidly evolving marketplace. By the end of this session, you will have a clear understanding of these critical components, along with actionable strategies that you can implement immediately to take your sales career to new heights. Don't miss this opportunity to invest in your future as a top-selling professional!

Everyone

4:15 – 5:00 PM                How to Take Care of Sports Broadcast Talent & Lessons Learned, Rod Fisher, Retired Sports Director at DRG

5:00 – 6:00 PM               Happy Hour

6:00 – 9:00 PM               Awards Banquet

Tuesday, September 16^th

7:30 – 8:15 AM                Breakfast

8:15 – 9:00 AM                Annual Business Meeting

9:15 AM – 12:00 PM        Sales Training, Brandeis Hall, Ten Minute Trainer

Brandeis Hall is a dynamic leader with extensive experience in revenue development, media sales, and broadcast training. A passionate advocate for professional growth, she has spent her career helping organizations and individuals maximize their potential through strategic sales initiatives, leadership development, and audience engagement. Known for her ability to drive results and inspire teams, Brandeis combines deep industry expertise with a forward-thinking approach to business growth. An engaging speaker and mentor, she is dedicated to fostering innovation and excellence in the ever-evolving media landscape.